25 years of ILLERHAUS Marketing & 20 years of the MICE industry get-together

Around 200 trade visitors from the event industry celebrated a special double anniversary on board the MS Starnberg last Thursday: 25 years of ILLERHAUS Marketing and 20 years of the MICE industry get-together. The event offered inspiring discussions, numerous new business contacts, an atmospheric get-together and an exuberant party - with Lake Starnberg as an impressive backdrop.

"For me, this evening was more than just an event - it was an expression of genuine connection," said Susanne Illerhaus, founder and Managing Director of ILLERHAUS Marketing. "I was very touched by the energy on board, the personal conversations and the many familiar and new faces."

Numerous exhibitors and guests were enthusiastic about the concept of the event. The Jena Convention Bureau, for example, praised the many years of networking and the personal spirit: "You can see the passion and how wonderfully you have nurtured and cultivated your network over the last 25 years."

Sabine Schmidt, a long-standing participant, writes: "I was there right from the start and could clearly feel the upward trend. It was a very nice anniversary event - with interesting exhibitors and new contacts."

Presenter Mario Schmidt accompanied the evening with charm, heart and experience. He summed up the atmosphere as follows: "This was networking with heart and soul."

"You" instead of "you" - ILLERHAUS Marketing switches to a personal approach

As part of the anniversary celebrations, the company also announced an innovation: From now on, ILLERHAUS Marketing will always communicate on a first-name basis.

"Real encounters require closeness," says Susanne Illerhaus. "For us, 'you' is an expression of trust, solidarity and equality - values that have shaped our actions for 25 years."